Networking is a funny thing to me. There are tons of books and programs out there that tell us how to do it and why we should. Many people dread networking and would rather go to the dentist. As a natural introvert, I can relate. And yet, we know that in order to build our businesses or accomplish our goals, we need to connect with and enroll others.
There are many ways to find and connect with people. I tend to prefer the direct approach of contacting people and seeing if they want to have coffee or chat. I am less enamored with monthly meetings held by professional organizations. Call me cynical, but the room is not filled with the people with whom I want to connect!
Teams Y and Z will be focusing on connecting on Day 10 for their program. Here is a portion of the email I sent to them:
The Theme for Day 10 is Connecting
Starting with Day 1, you have been approaching and getting to know new people and have been reacquainting yourself with contacts that you have not talked to in a while (you have, haven’t you? :-). Today is a day to focus on networking. There are several great sources for how to network and build relationships. One of the hottest is Keith Ferrazzi’s blog, Never Eat Alone. For those of you who struggle with the important role of building relationships, you might want to pick up a copy of the book (it’s a great resource for anyone, really).

Here is a link to a few of Keith’s posts that I think could be helpful in preparing for connection today (and every day):
Keith has a soulful approach to relationships that can serve our endeavors well.
Beliefs - actions - results.
I have just posted an email to Team Y on just how well Daily Practice and connecting with other people in my network has gone.
A phone-call to a former client following a vicious jab of conscience resulted in me being asked to arrange a two-hour closed Cable TV broadcast to 3600 doctors and specialists on my topic on any Tuesday in July.
I get to choose the panel participants, and have final say on the agenda. I am able to position myself alongside the best minds in the country, and in one fell swoop, I get exposure to 3 600 eager medical eyeballs of my source of referrals.
I am a part owner of the content, so we will be creating DVD productions aimed at different market segments from the orginal broadcast footage, to sell into the professional, train-the-trainer market, and of course into the consumer market. As the professional market covers the bottom half of Africa, we can utilise the capability of DVD and do the productions in 8 different langauges.
This 2Weeks2aBreakthrough programme really rocks - the value of Daily Practice implemented passionately is proving to be a wonderful investment.
My focus will now change to creating systems and processes to ensure I can service the demand that I accept, and keep the ones I am asking to wait on the boil.
With apologies to Landrover, Daily Practice is simply "The best 2 x 2 x 2 x far!"
Dave
Posted by: Dave | June 17, 2005 at 10:48 AM
Dave - What a wonderful success story! Thanks so much for your kind words about the program (check is in the mail). :-)
Posted by: Lisa Haneberg | June 17, 2005 at 11:33 AM
Dave - What a wonderful success story! Thanks so much for your kind words about the program (check is in the mail). :-)
Posted by: Lisa Haneberg | June 17, 2005 at 11:34 AM
I initially found 2W2aB hard work because I was fighting against myself every step of the way.
By forcing myself to get past my ingrained reluctance, I'm now focusing all my efforts in the same direction it's getting easier day by day!
Posted by: Rob | June 17, 2005 at 04:02 PM
Rob - Thanks for sharing. I often say that what separates good and great managers is that great managers do things that other don't/won't. I think the same with success and breakthroughs. Perseverance and resilve are critical and make a big difference.
Posted by: Lisa Haneberg | June 17, 2005 at 04:17 PM